The ALYKY Blog 

Learn how to master your businesses marketing, content strategy, and dominate your digital market with our content strategy and digital marketing blog. Don't forget to sign-up for our newsletter so you don't miss a thing.

November 11, 2019
Is There a Best Font Size for Email Marketing? Yes, yes there is.

It’s possible that you didn’t go into business, hoping that you could spend time thinking about font sizes. Maybe. There’s a chance that you have not yet called a board meeting to discuss the best font size for email marketing. As it turns out, however, font selection in your marketing materials is quite important. After […]

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November 7, 2019
Seven Types of High-Converting Sales Enablement Content

For most organizations, getting the sales and marketing departments on the same page can be a struggle. Each department is its own unique beast. (Managers are nodding their heads right now.) There should be a seamless relationship between the materials created to generate leads, and the people who use those leads to make sales. However, […]

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November 1, 2019
"Keyword Shitter" and 9 Other Free Keyword Research Tools

Keyword research is one of the most important things you can do to help get your site ranked search engines. However, spending hundreds a month on the most robust keyword tools out there isn't always feasible. That's why we wanted to tell you all about the Keyword Shitter (yes, that's real) and other free keyword […]

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October 27, 2019
Google BERT Update is Definitive Proof That Having High-Quality Content Matters

Google recently announced a significant core algorithm update that they are referring to as, "BERT" and here at ALYKY, we're giving a bunch of high-fives. Why the high-fives? Because we've been writing content the way BERT says we're supposed to for years. And that means, as long we're your content firm, you're in a good […]

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October 25, 2019
The Surprising and Powerful Value of Email Marketing

In business, the primary goal is to grow and profit. It’s important to leverage every marketing resource at your disposal and figure out which ones give you the best Return on Investment (ROI). In this day of digital marketing, most of society holds the entire internet at their fingertips. What about email marketing, though? Is […]

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October 8, 2019
How to Write a Blog with Our Tried-and-True Blog Post Outline

Anyone who owns a small business knows that a blog is critical for boosting their online presence. It isn’t negotiable. The problem is that most small business owners aren’t in love with the idea of writing. But with this fail-proof blog post outline, you can set yourself up for success. Keep in mind that when […]

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September 25, 2019
9 Accounting Blog Topics with 3 Blog Writing Tips

Running an accounting business is hard -- all those numbers! (We're writers. We're gonna leave the mathing to you.) No matter how difficult it seems on a day to day basis, you still need to keep the new clients coming in. Thankfully, one of the things that we do here at AlYKY helps you rise […]

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September 8, 2019
Why is Blogging Important? 6 Reasons Why Your Business Must Be Blogging

If you own a business, you are probably trying to do all the things. Everywhere you turn in business training or conferences, you hear about what your business must have to succeed in today’s online marketplace from an incredible website that converts, consistent social media updates and interaction, to authentic, ongoing client engagement and blogs. […]

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August 25, 2019
Top 6 Ways to Include Value-Added Content on Your Website

It may seem simple to sit at your laptop and create content that shows how awesome you are. And it is simple. Type it out and add it to your website. But carving out your online presence in the digital marketplace is kind of hard work. And it requires something special called value-added content. You […]

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August 8, 2019
Why You Need a Website Audit and 4 Things They Catch

We often get business owners that are doing everything they think they're supposed to with their website- but not seeing the results they expect. Exasperated, they come to us for answers and help. Without fail, the first thing we do is a full website audit. With Google's possible 200 ranking factors, it shouldn't be a […]

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