Business

importance of google reviews

The Power and Importance of Google Reviews and How to Get Them

Have you ever used Google reviews before deciding to buy from a particular business? If so, you understand the importance of Google reviews in today’s online marketplace. Truthfully, utilizing these pieces is one of the most crucial things you can do to be successful in business. Most small business owners do not have a significant …

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Sales Enablement Content

Seven Types of High-Converting Sales Enablement Content

For most organizations, getting the sales and marketing departments on the same page can be a struggle. Each department is its own unique beast. (Managers are nodding their heads right now.) There should be a seamless relationship between the materials created to generate leads, and the people who use those leads to make sales. However, …

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